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GROOMING

Mountain Dew wants to be part of your grooming routine now

Product collaborations often walk the fine line between brilliant synergy and total head-scratcher—but that’s exactly what makes them so fun to watch unfold. And...
GROOMING

MANSCAPED teams up with Testicular Cancer Society for bold promo

For those who only know MANSCAPED from afar, the brand’s identity might seem rooted entirely in cheeky marketing and below-the-belt grooming gadgets. And to...
GROOMING

Heineken jumps into the men’s skincare game with Smootheriser skin cream

The next time you pour yourself a cold one, pause for a moment and take a closer look—not just at the golden hue or...
GROOMING

DedCool releases Mochi Milk fragrance to a waiting list of 5,000

Innovative ideas can be hard to come by in the world of men’s fragrance, where many releases often follow a well-worn path of woody,...
GROOMING

From wine to truffles: The best adult Easter basket ideas

Who says Easter baskets are just for kids? Crafting the perfect Easter basket isn’t just a fun tradition for the little ones—it can be...
GROOMING

The rise of skincare tech: How gadgets can transform your skincare game

In today’s tech-driven world, gadgets, apps, and innovations have infiltrated nearly every part of our lives, from how we communicate to how we manage...
GROOMING

GUESS releases iconic new men’s cologne

In the ever-evolving world of men’s fragrances, there are two distinct approaches that brands tend to take: some focus their efforts on appealing to...
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